Press Kit Page Generation Benchmarks & Statistics (2026)
Generate professional press kit pages with company info, media assets, and PR materials for journalist access.
Solo founder × media-ready
87% of journalists use the multimedia you supply
When a journalist decides to cover you, they need assets in 15 minutes: hero shot, founder bio, logos, screenshots, one-line description, contact. Cision: 87% of journalists use multimedia assets supplied with pitches. Business Wire: press releases with video get 55.4% more views, 36.1% more click-throughs. distribute generates a press kit page with assets, bios, and contact in one click — so when a reporter says yes, the link is already in your reply.
What the industry says
External benchmarks for Press Kit Page Generation
Independent studies from established providers. Every number linked to source — compare against the distribute leaderboard below.
87% of journalists use multimedia assets supplied with pitches
2024 State of the Media Report
“Multimedia assets are being leveraged by the media more than ever.”Read source
70% of journalists say images increase reader interest
2025 State of the Media Report
Read sourceReleases with video: +55.4% views, +36.1% link clicks vs no multimedia
Multimedia Boosts Press Release Performance
“Making multimedia interactive can engage audiences 30–50% more than traditional news releases.”Read source
88% of PR pros use multimedia to enhance press releases
2024 State of the Press Release Report
Read sourceOwned newsroom content earns 450× more AI citations than syndicated PR
2025 PR Performance Report
“65% of newsroom traffic comes from search, 29% direct, 5% social, 1% from AI tools like ChatGPT, Claude, and Perplexity.”Read source
From the distribute open dataset
Platform averages
Aggregated across every campaign run through Press Kit Page Generation — every brand, every workflow. Updated hourly.
Why distribute
Generated from your URL
We extract logos, screenshots, the founder bio, and one-line description from your live site. No design brief, no agency.
Generate your press kit page in one click
$2 welcome credits. Drop your URL — we build a media-ready kit and host it.
Generate kit — $2 credits$2 welcome credits. No subscription. No credit card to try.
Brand leaderboard
Every brand that has run Press Kit Page Generation through distribute. Click column headers to sort.
| Brand | % Opens | $/Open | % Clicks | $/Click | % Positive Replies | $/Positive Reply ↑ |
|---|---|---|---|---|---|---|
| — | — | — | — | — | — | |
| — | — | — | — | — | — |
How it works
Hosted, indexed, AI-searchable
Each press kit lives on its own page — the same SEO structure that earns 450× more AI citations than syndicated PR per Prezly.
Workflow leaderboard
Every workflow that runs Press Kit Page Generation — ranked by cost per positive reply.
No workflow data yet.
Updated 6/4/2026, 6:55:15 AM. Methodology is open source.
What you get
One link in every pitch
Already used by PR Cold Email Outreach + PR Expert Quote Outreach. Reporters get the assets without asking.
Be reporter-ready before they ask.
Clone the best press-kit workflow on this leaderboard. Assets, bios, and contact in one hosted page.
Launch on autopilot$2 welcome credits. No subscription. No credit card to try.
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distribute publishes the same depth of benchmarks for every feature we ship.
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